Going Green and Saving Green: Creating a More Environmentally Friendly and Profitable Business
Here in San Francisco, Earth Day comes at a particularly sensitive time. California is enduring a multi-year drought and the typical winter rainy season has brought virtually no snow to the Sierras or water to reservoirs. The state is drafting water reduction rules...
Four Easy Steps to Get the Most out of your Virtual Assistant
The beauty of having a virtual assistant is that you can get off your plate those tasks that you don’t want or don’t have time to do. There is an art to delegating. It’s not a complicated art, like jazz improvisation, but it does have this in common with jazz: It...
Top Employee Benefits and Perks that Won’t Break the Bank
It’s a great job market out there in many industries, particularly the tech industry, and with that comes the fierce race to attract and retain employees with competitive benefits packages and perks. Not since the dot com era have we seen companies offer such...
Taking Your Law Practice Virtual
Technology is finally dragging the legal world into the 21st Century. Despite some courts’ continued insistence on receiving paper, you can e-file most of your briefs. Slowly, a jurisprudence of electronic discovery is starting to solidify through amendments to rules...
Virtualizing Your Office: How to Create a Virtual Workplace
Old habits die hard. While we live in the Internet Age, many businesses continue to operate as they did in past decades. Employees commute into work, handouts are distributed at meetings in a conference room, workstations are installed with software and store data,...
Six Degrees of Optimization: Web Tools You Need to Build, Market and Measure the Success of your Business
There once was a time when we conceived of technology primarily as a way of simplifying our lives. You can think of this as the Jetsons version of the future or the sort of future folks envisioned when they would visit the World’s Fair. We were going to get to work in...
Drinks are on the House: The Importance of Good Customer Service
Your friends had told you about the restaurant. “Try the pan-seared, macadamia-encrusted tuna,” they said. “It’s to die for.” Well, it looks like you may die before ever tasting that tuna. You and your date have just ordered two more glasses of white wine and the...
Lost in the Sun: Baseball and Dealing with Errors in the Workplace
Fred Snodgrass was a success. He was born in Ventura, California in 1887 and attended college in Los Angeles. He became a successful banker and served for three terms on the city council for Oxnard, California, then served as mayor for a little less than a year....
Business Continuity Planning for the Zombie Apocalypse
When we think of disasters that could interrupt the day-to-day function of business, earthquakes, floods, pandemics and cyber attacks commonly come to mind. However there is one business risk that is often overlooked, the Zombie Apocalypse. The risk the Zombie...
The Pursuit of a Happy Independence Day
For most of us, Independence Day has two-fold significance. First, it brings to mind vacation: crowded beaches, the smell of burning charcoal, the loud pop of fireworks, the taste of chocolate ice cream on a waffle cone. Second, we think of the historical foundations...