Marketing Trends Blog
by Michelle Allen | January 13, 2022 | Marketing

With digital ad spend worldwide in 2021 reaching $389B, 14.6% more than 2020, businesses need to be prepared in 2022 to take advantage of the evolving digital marketing technologies. Here are five digital marketing trends the savviest business marketer …

real estate assistant
by Brian Spinner | December 8, 2021 | Marketing

Real estate has become a highly competitive field and carving out a successful career is a challenge for realtors, regardless of their experience. With over 1.4 million realtors working in the United States, it can be a struggle to stand out to clients …

woman working in dark office
by Preea Tischler | November 29, 2021 | Legal

If you’re an attorney who has embraced the work-from-home lifestyle, you’re not alone. Many attorneys have found that they are just as efficient working from home and that they are able to reduce expenses associated with maintaining an office. One of o …

overhead of 2 people working at a computer
by Kim Wilcox | October 28, 2021 | Marketing

While online presence has become more and more important in a world where clients find and vet attorneys on the web, many smaller law firms are lagging in adopting best practices. Unfortunately, many firms have little more than an outdated and generic …

woman using a computer mouse
by Victoria Moore | October 10, 2021 | Social Media

Social media marketing should be a key part of every coach’s business strategy. Whether your focus is on your clients’ professional or personal lives, social media allows you to share your ideas with existing and potential clients . However, coaches of …

woman working at laptop in her kitchen
by Liz Hauser | September 16, 2021 | Virtual Assistant

Remote work is on the rise and employers of all sizes are turning to virtual assistant services. A virtual assistant for your business can save you time, money, and headaches. Many businesses are finding it easier to rely on virtual assistant businesse …

man working in his home office
by Liz Hauser | August 26, 2021 | Marketing

Email campaigns provide one of the most cost effective marketing strategies during the holidays. Especially with the rising costs of digital advertising and social media ads during the holiday season, an effective email campaign could get you the best …

woman in polka dot top smiling in front of computer
by Angela McCorkle | August 20, 2021 | Marketing

It’s hard to believe but Thanksgiving is less than 4 months away. As much as we love the idea of the holidays, sometimes we forget how quickly that time of the year arrives. One minute we are celebrating Independence Day and the next we are carving pum …

woman in office
by Georgia Duke | August 16, 2021 | Marketing, Social Media

If your business derives most of its revenue from holiday sales, you should already be implementing your marketing strategy to catch the eyes of clients, both new and old. Because approximately 56% of people complete their holiday purchases before the …

woman in office at computer
by Victoria Moore | August 2, 2021 | Virtual Assistant

Have you ever wondered whether a virtual assistant could help your non-profit better achieve its goals and make your organization run more efficiently? To successfully grow your organization and fulfill your mission, you need the right people in your c …

woman in office working at laptop
by Rachel French | July 15, 2021 | Business, Marketing

When we think of online search, most of us reflexively think of Google, and when we think of online advertising, we automatically think of Google Ads. But have you considered Microsoft Ads? It might surprise you to find out that when it comes to flexib …

woman working on papers in office
by Jessica Squires | June 14, 2021 | Legal

Virtual paralegals can be a profit center for your law practice by allowing you to bill out your paralegal’s time at a profit while freeing up attorney time that can be billed at a higher rate. First things first: Can you bill a virtual paralegal’s tim …

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