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Five Clio Features Your Law Firm Should Be Using

Five Clio Features Your Law Firm Should Be Using

Far too many law firms and legal teams are still running their entire practice with some combination of these three methods: A massive collection of spreadsheets; Multiple software tools that each do one specific thing; or Piles and piles of manila folders in a...

Creating an Online Course for Your Business

Creating an Online Course for Your Business

Online learning and training have become not just a critical marketing channel for executives and professionals, but another avenue for generating revenue that compliments core service offerings. The e-learning market is expected to exceed $300 billion by 2025, and...

Why You Need an Employee Handbook in 2021

Why You Need an Employee Handbook in 2021

Have you ever seen a professional football team go out onto the field without learning the playbook? Or a conductor leading an orchestra without a score? Well, that’s what operating a small business without an employee handbook looks like. Disorganized, chaotic, and...

Why Your Email Marketing Campaign Needs an Audit

Why Your Email Marketing Campaign Needs an Audit

Keeping an eye on the performance of your email campaigns is crucial for maintaining your brand and getting good deliverability and conversion rates. When your campaign isn’t bringing in the results you’d hoped for, it might be time for an email marketing audit. In...

How to Create a Content Calendar

How to Create a Content Calendar

A content calendar is a way to plan the written content that you will be sharing on social media, email, or your website over the next week, month, or year. The calendar allows you to visualize what content will be distributed when and allows you to collaborate with...